advertising

Hair of the…


And soft on the hands!

Specialty shoes


Nice shoes. Solid ad campaign.

Movie ripoffs

11-17-16-fantastic-beets

Fact: people love beets.

Algorithms

6-3-16 algorithms

I use the apple news app on my iPhone and iPad. When setting it up I just picked a few sources that were fairly closely related. After a few weeks I realized that I was only reading one side of the story(ies) and how limiting that was. I added in more diverse voices and eliminated a few of the original ones. Much better, though sometimes off-putting to my sensibilities.

The Interwebs are smart. They quickly learn what (and who) we like and dislike, what pages we visit, what ads we click so that the algorithms can keep a steady diet of pleasing-to-us content coming our way. That way, we’ll keep consuming their sites and adding to the visits that enable them to charge advertisers more money. There is no incentive for them to challenge our patterns with content that might drive us away. They want to make us “happy.”

It’s a subtle form of mind control. It keeps us grinning stupidly at our screens and hardens our hearts to perspectives that are outside the ruts we’ve become so used to traveling.

And it contributes to the polarized, Us vs. Them world in which we live. No news flash there.

So try reading or watching something different. You don’t have to start with Rachel Maddow or Rush Limbaugh…just try to get into the center a little bit more. It will ultimately help us all.

 

 

 

November 5, 2015

11-5-15 - stickers - color

This is the third cartoon in a series whose length is still-to-be-determined. I know there’s a lot of Calvin & Hobbes influence here…maybe I’m drawn (pun not intended, for once) to this style and humor because I miss Watterson’s work so much. Imitation is the highest form of flattery…

October 16, 2015

10-16-15 - JayZboy - color

Somewhere in the United States right now, a group of white people are in a room trying to figure out how to market products to African Americans. I’m just another white boy but I think the Jay-Z Boy urban recliner could be dope. 

October 2, 2015

10-2-15 - clickbait - color

Based on the amount of people who post links to these stories on social media, this bait is working.

February 3, 2015

2-3-15 rebranding - color

He’ll want to purchase a male purse, too.

January 28, 2015

1-28-15 commercial - color

I predict we will see some semblance of this commercial on Sunday.

January 7, 2015

1-7-15 donuts - color

You forgot gluten-free!

Our modern day food advertising is very entertaining. Companies stumble over themselves to make sure every possible want of the hyper-sensitive public is catered to. Meanwhile, most of us know the emperor has no clothes.